Modeling 101

The modeling industry is a very unique industry and I love working in it. What I love most is that there are so many different things to do in this industry which gives models more opportunity. If you don't work in this industry it can be really confusing so I thought today's blog could explain what this industry is about. Here are a few terms that are used a lot, followed by a definition.

Model - A person who poses for artists and phptpgraphers and is employed to wear clothing or pose with a product for purposes of display and advertising.

Portfolio/Book - A folder that contains pictures of models with different looks. Models will bring this when going to see a client to show their versatility. The more looks a model can pull of the more work she will get. Now models also have online ports which are easier and cheaper to update.

Runway/Catwalk - This is what high fashion models walk on during a fashion show. Runway models are known to be 5'8'' or taller.

Trade show/ Trade show model - An exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products, service, study activities of rivals and examine recent trends and opportunities. A trade show model is hired from a modeling agency to provide general assistance at the booth and attract attendees.

Promotional model/Brand ambassador - A promotional model is a person hired to drive consumer demand for a product, service, brand, or concept by directly interacting with potential consumers. A promotional model can be female or male, and is intended to be attractive in physical appearance. They serve to provide information about the product or service and make it appealing to consumers. While the length of interaction may be short, the promotional model delivers a live experience that reflects on the product or service he or she is representing.

Modeling agency - An office that clients will contact to hire models for their campaign, fashion show, trade show, event, corporate party etc. Models are sometimes managed by modeling agencies or they can be hired as an independent contractor.

TFP/TFCD - Trade for print/pictures or trade for cd. This is used a lot between photographers and models. They are both giving their time in exchange for images. There is no money involved.

MUA - Make up artist.

Recap form - This is usually a 1 page document that models will submit to their agency after working a promotion. Most commonly used for liquor promotions. The client wants to know how many samples were passed out, what the consumers reaction was, and other details about the event.

Model Mayhem - Also known as MM. This is a free website for models, photographers, muas's and designers to network on.

I hope this mini dictionary of the modeling industry makes things a little less confusing.

Team Pink Avenue

www.pinkavenuemodels.com